GA4, GTM, Consent Mode V2, and server-side tracking. Without clean data, no good decisions — we build the foundation.
The Problem
Faulty tracking leads to wrong optimizations across Google Ads, SEO, and CRO. We ensure your data is accurate: GA4, Google Tag Manager, Consent Mode, Enhanced Conversions, and server-side tracking where needed.
Our Approach
Complete setup or overhaul of your GA4 property and GTM container. E-commerce events, custom events, key event configuration, and DataLayer implementation.
Correct integration of your Consent Management Platform with GTM and GA4.
Setup for more accurate attribution tracking as cookie restrictions increase.
For high data quality requirements: GTM server container on your own infrastructure. 10 to 30 percent more captured conversions versus pure client-side tracking.
For existing setups: systematic review for errors, data losses, and optimization potential.
FAQ
What does a GA4 setup cost?
Depends on complexity. Standard e-commerce setup typically EUR 1,500 to 3,500 one-time.
Do I need server-side tracking?
Not necessarily. Worthwhile with low consent rates, high iOS share, and heavy Smart Bidding reliance.
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Further Reading
